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Between 2019-2023, I’ve shaped and elevated Tchibo’s brand storytelling through more than a dozen TVC's. From the initial concept to casting and production, I’ve been in a leading role in every step of the way.
In every project, from pre-production through casting, I made it a priority to promote diversity – both ethnically and gender-wise – ensuring the most authentic, inclusive, and compelling outcome.
Alongside FMCG, I have further developed my expertise particularly in the fields of Fashion and Coffee.
"Ein Lächeln macht den Unterschied"
When we won the Tchibo pitch in 2019, we couldn’t have foreseen the scope of change. In just a short time, we helped make the brand younger – not just in look and feel, but in how it’s perceived. The transformation is measurable, visible, and ongoing.
Serviceplan X Tchibo Reel by Martin Bergmann
Watch a selection of the films here
